"61 companies known for their investment in design, outperformed the Financial Times Stock Exchange 100 stock index by more than 200%."

Package design is often the customer’s primary visual exposure to a brand – in effect, it is a piece of a company’s goodwill that consumers take into their homes and with which they live. Being part of a consumer’s life, and part of our clients’ listed assets is important, and we never take it lightly. We conservatively expect a 20% sales increase, but one of our favorite examples is a beauty product that we recently redesigned that resulted in a 400% increase in unit sales.

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